What does a heavily animated powerpoint, 3 weeks of preparation, and a set of false eyelashes have to do with pitching to passion? 🤔
Absolutely nothing apparently! 🤭
Which is what I learned 7 words into my conversation with a Senior Leader when I had to completely pivot my prepared pitch to align with her passion and goals for our teams! 😳
I learned a valuable lesson that day:
Don't pitch YOUR passion!
👉 Pitch to your STAKEHOLDER’S passion!
📣 Align your Digital Adoption Strategy with the passion of someone who can get $*&$ done and everyone engaged!